Top 5 Beauty Retail Apps on Unified Platform in Uruguay - Q2 2024

In the second quarter of 2024, the beauty retail app market in Uruguay saw varied performance trends across the top 5 applications. The data, sourced from Sensor Tower, provides insights into downloads, revenue, and weekly active users for these apps.

Ulta Beauty: Makeup & Skincare showed a gradual decline in downloads from 71 in the first week of April to 36 by mid-May, followed by a recovery to 69 by the end of June. Weekly active users remained relatively stable, fluctuating between 419 to 457 throughout the quarter.

Perfumerías DRUNI experienced a modest number of downloads, peaking at 25 in early May. Active users saw a slight increase from 76 at the beginning of April to 99 by the end of May, before stabilizing at around 82 towards the end of June.

IPSY: Personalized Beauty had minimal download activity, with sporadic downloads throughout the quarter, reaching a maximum of 3 in mid-May. No revenue or active user data was recorded for this period.

Nykaa Fashion - Shopping App showed very limited download activity, with only 3 downloads recorded in April. There was no revenue or active user data available for this app.

Nykaa – Makeup/Beauty Shopping had a consistent number of weekly active users, starting at 165 in early April and ending at 158 by the end of June. Downloads were minimal, with only 1 recorded in April.

For more detailed insights and data, visit Sensor Tower.